O’TANNENPALM’S TREE LOT
FOR THE LAST 30 YEARS CORONA HAS BEEN AIRING THEIR FAMOUS O TANNENPALM COMMERICAL DURING THE DECEMBER HOLIDAYS. THIS YEAR, THEY APPROACHED US TO BRING IT TO LIFE IN A NEW WAY FOR MODERN AUDIENCES.
OUR IDEA: A VIRTUAL TREE LOT, COMPLETE WITH A BAR AND GIFT SHOP, THAT ALLOWS YOU TO PLACE THE FAMOUS PALM TREE IN YOUR OWN HOME, AND THEN ENTER TO WIN ONE IN REAL LIFE THROUGH AN ONLINE SWEEPSTAKES.
AR EXPERIENCE
PRODUCTION COMPANY: ROCK PAPER REALITY
